Magazine - XPLR: media

28.08.20 Games

Gamescom Online – Bavarian Game Publishers Take Part in a Digital Experiment

Even though gamescom, the world's largest trade fair for video and computer games, is exclusively online this year, companies and visitors will still have the opportunity to present themselves in full.

27.08.20 Games

Mixtvision at Gamescom 2020 – FAR: Lone Sails Goes Mobile

The games-publisher Mixtvision launches the mobile version of FAR: Lone Sails at gamescom 2002. PR and Marketing Manager Alexandra Palme explains in the following interview why she gives gamescom going digital her stamp of approval as well as what makes the new FAR game stand out.

20.08.20 Film, TV & Streaming

Green Filming – The Bavarian Film Commission Supports Sustainable Filmmaking

Environmentally conscious filming and fair production are playing an increasingly important role and offer surprising possibilities. The Bavarian Film Commission supports these kinds of projects.

11.08.20 TV & Streaming

Tanja Hüther – “Our local and regional presence is our USP”

How can the media library of the broadcasting company ARD differentiate itself from other streaming service providers? Tanja Hüther, Head of Distribution of Bayerischer Rundfunk, will answer these questions in the following interview.

29.07.20 TV & Streaming

Susanne Aigner-Drews – “Optimism and the motivation to get down to business”

Discovery Germany has developed from a subscription TV channel to a multi-platform provider. An interview with Managing Director Susanne Aigner-Drews.

28.07.20 Games

eSports – From the Garage to the Arena

eSports has developed from a niche phenomenon into a serious industry. Companies like BMW have recognized this trend and are now getting involved.

20.07.20 Audio

Every podcaster can make money

In an interview, Steffen Hopf, managing director of Julep, tells us what it is like to do pioneering work on the forefront of podcast commercialization.

20.07.20 Publishing

Markus Knall: “We are radically digital”

Ippen Digital’s network of central editorial offices provides more than fifty online portals with news around the clock. These include Merkur.de and the Frankfurter Rundschau. We spoke with editor-in-chief Markus Knall about the success of this editorial network and the future of digital journalism.

29.06.20 Marketing

“When it comes to managing change, we took a shortcut"

In the following interview, Oliver Roth, Managing Director of the pilot marketing agency’s Munich location, discusses how consumer behavior has changed as a result of the crisis, its consequences for brand communication, and what the rapid implementation of innovations has to do with bumblebees.