Magazine

Discover innovative people and companies that are shaping the media world of tomorrow with XPLR: MEDIA in Bavaria.

20.05.25 AI, Medienbranche

AI For Good: Bavarian AI Pioneers at the re:publica

Some are celebrating it, others are still skeptical: artificial intelligence is causing a stir. At the XPLR: MEDIA in Bavaria booth at re:publica in Berlin, we are presenting two Bavarian best cases that use AI to make the internet a better place.

12.03.25 AI, Journalism, Social Media, TV & Streaming, XR

Servus y'all: Strong Bavarian Media Presence at SXSW 2025

XPLR: MEDIA in Bavaria also brought Bavarian companies and projects from the media industry to the SXSW tech conference in Texas in 2025. Special highlight: Bavaria's beat conquered Austin.

25.02.25 AI, Design, XR

DJ App in XR: How Algoriddim Sets Standards on the Vision Pro

With over 70 million downloads of its djay app, the Munich-based company Algoriddim is one of the most successful developers for Apple platforms. Algoriddim released the XR version of the app to coincide with the launch of Vision Pro. Company boss Karim Morsy in an interview.

18.02.25 AI, Marketing, XR

Industrial Metaverse: How Siemens Is Redefining The Future of Industry

Siemens is focusing on the industrial metaverse: XR, digital twins and AI are being used in the Erlangen showcase factory. Siemens expert Dr. Stefan Krug reveals how these technologies are changing industry for the long term.

13.02.25 AI, Marketing, Social Media

Pascale Vigener From TERRITORY: “Authenticity Is the New Currency”

Virtual AI influencers are changing influencer marketing. Pascale Vigener from TERRITORY explains the opportunities and challenges this development brings and why authenticity is crucial.

04.02.25 AI, Journalism, Medienbranche

Shaping The Future: 1E9 and The Path to New Technologies

Wolfgang Kerler and Daria Saharova from 1E9 show how tech journalism and the “Festival der Zukunft” make modern technologies accessible and break down fears of contact.

20.01.25 AI, Marketing

DLD Munich 2025: 7 Learnings For The Media Industry

At DLD in Munich, thought leaders from around the world discussed tech, the environment and society. We have summarized the most important learnings for media professionals.

23.09.24 AI, XR

Six AI Companies From Bavaria: It's all about Artificial Intelligence

Even though generative AI is still a new discipline, many innovative minds have already mastered its use. Young companies and start-ups from the Bavarian media landscape are using artificial intelligence in creative and diverse ways. These names are worth knowing.

24.07.24 AI, Film

Albert Bozesan of Storybook Studios: AI Pushes the Boundaries

From concept development to post-production, AI is to be integrated into all stages of production – this is the vision of the Munich-based film production company Storybook Studios. Creative Director Albert Bozesan in the interview.

XPLR: MEDIA in Bavaria
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XPLR: MEDIA in Bavaria is an initiative of Medien.Bayern GmbH and is funded by Bayerische Staatskanzlei and Bayerische Landeszentrale für neue Medien.