REPORTS & ANALYSES

Topics that move the media industry in Bavaria. In the reports, XPLR: MEDIA provides an overview of current developments, best cases from Bavaria, expert tips and learnings.

The Power of Radio – Innovative into the Future

What developments are affecting the radio industry? The report by XPLR: MEDIA in Bavaria deals with the trending topics of DAB+, AI in radio and the power of local radio, and talks to experts from the Bavarian radio landscape.

Podcasts, what’s next?

The report highlights trends in the podcast universe and shows how media companies and podcast producers are using the medium strategically. Experts provide insights into how the degree of professionalization and competitive pressure in the market are developing and how new formats for new target groups are emerging.

Extended Reality (XR) in the media world – Experiencing content

The report provides an overview of the current areas of application and potential of XR and shows how innovative Bavarian media companies and startups are already taking the topic forward. Experts from the Bavarian media industry provide hands-on tips for the practical implementation of XR in the content sector.