REPORTS & ANALYSES

Topics that move the media industry in Bavaria. In the reports, XPLR: MEDIA provides an overview of current developments, best cases from Bavaria, expert tips and learnings.

XR IS NOW: Immersive Worlds for Business, Education, and Creativity

Where does extended reality stand at the moment? How is XR already being used in companies, in culture, or in education? And when will the big breakthrough finally come? The new report from XPLR: MEDIA in Bavaria shows how diverse the Bavarian XR ecosystem is, gives experts a chance to have their say, and presents innovative and creative use cases. And it proves: XR IS NOW.

Report

The Power of Radio – Innovative into the Future

What developments are affecting the radio industry? The report by XPLR: MEDIA in Bavaria deals with the trending topics of DAB+, AI in radio and the power of local radio, and talks to experts from the Bavarian radio landscape.

Report

Podcasts, what’s next?

The report highlights trends in the podcast universe and shows how media companies and podcast producers are using the medium strategically. Experts provide insights into how the degree of professionalization and competitive pressure in the market are developing and how new formats for new target groups are emerging.

Report